I’m focused on helping brands make the world a better place through compelling copy.
When I write, it’s to tell a story.
Quality, accurate writing matters more than ever. Whether I’m helping an international apparel brand with their messaging or chasing down that last quote for a story on deadline, my goal remains the same: write copy with inspiration and purpose.
My story began when I was hired as the director of a cocktail festival in Los Angeles, building educational programming and writing messaging for the biggest names in the liquor business. In 2016, I moved back to my native Portland and found a niche telling stories in style, travel and the outdoors.
With the Rose City as my home base, I help brands craft purpose-driven messaging while staying true to their own ethos and voice. I’m also a regular contributor to Barron’s, InsideHook, Forbes Vetted, Sustainable Brands, Costco Connection, Western Home Journal and various luxury-focused branded magazines.
I’ve previously written copy for Pernod Ricard, Diageo, Bacardi, American Express, T. Rowe Price, Mary’s Gone Crackers, several hotel groups, multiple real estate companies and many more. This includes a number of ESG, sustainability and impact reports for: Ralph Lauren, T-Mobile, Tapestry (Kate Spade New York, Coach and Stuart Weitzman), SRAM, Virgin Voyages, Spirit Airlines and others.
My past outlets include: The Wall Street Journal, Travel Channel, Robb Report, Bloomberg, Harper’s Bazaar, Thrillist, Field Mag, AskMen.com, Aston Martin Magazine and Apartment Therapy.
If you’re a PR professional looking to pitch me on a story idea, please read this guide before doing so.
Services:
Copywriting - Copyediting - Content strategy
Content Marketing - Brand Messaging & Development
Environmental, Social and governance (ESG) Content Strategy & Writing
Editorial Writing - Branded & Sponsored Content
Executive biographies - internal communications
Copywriting
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Mary’s gone crackers
Created launch copy for three new flavors plus e-commerce copy across the CPG brand’s entire product lineup for a major retailer.
SRAM 2023 ‘Our Responsibilities’ Report
Using my passion as a cyclist to help SRAM tell a story of its own legacy coupled with some of the most forward-thinking action in the bike industry.
Tapestry 2023 Corporate responsibility Report
Returned for a second year to tell the fashion group’s story through an elevated narrative with a particular focus on circularity.
Partnerships
I’ve built a range of partnership agreements including six-figure title sponsorships, metric-driven media initiatives and more. Much of this came to life while I was guiding a major cocktail festival in California, working with the world’s biggest liquor companies. I’ve also successfully negotiated agreements in other industries including media, non-profit and travel.
