I’m focused on helping brands make the world a better place through compelling copy.


When I write, it’s to tell a story.

Quality, accurate writing matters more than ever. Whether I’m helping an international hospitality brand with their messaging or chasing down that last quote for a story on deadline, my goal remains the same: write copy with inspiration and purpose.

My story began when I was hired as the director of a cocktail festival in Los Angeles, building educational programming and writing messaging for the biggest names in the liquor business. In 2016, I moved back to my native Portland and found a niche telling stories in style, travel and the outdoors. 

With the Rose City as my home base, I help brands craft messaging that matters with an emphasis on planet-postive practices. I’m also a regular contributor to Penta (Barron’s), Outside Business Journal, Sustainable Brands, AskMen.com, SPY.com, Field Mag and several Hearst titles.

Some of my current clients include: thinkPARALLAX, Oregrown and The Agency.

I’ve previously written copy for Pernod Ricard, Diageo, Bacardi, American Express, Kimpton Hotels, T. Rowe Price, Mary’s Gone Crackers, The Agency, Provenance Hotels, Outdoorsy, FINEX USA, Hestan Cue, CTL, Infront X, Merkle, Wicked Agency, RoadTrip Agency, Aerion Supersonic, Bull in China, The Willamette Valley Visitors Association, Resorts of the Canadian Rockies and Thompson Okanagan Tourism.

My past outlets include: The Wall Street Journal, Travel Channel, Lonely Planet, Digital Trends, Harper’s Bazaar, Bloomberg Pursuits, Thrillist, Robb Report, Aston Martin Magazine, Apartment Therapy, Observer, The Manual, San Jose Mercury News, Portland Monthly and Willamette Week.


Services:
Copywriting - Copyediting - Content strategy
Content Marketing - Brand Messaging & Development
Environmental, Social and governance (ESG) Content Strategy & Writing 
Editorial Writing - Branded & Sponsored Content 
Executive biographies - internal communications 


Copywriting

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Mary’s gone crackers

Created launch copy for three new flavors plus e-commerce copy across the CPG brand’s entire product lineup for a major retailer.

The Agency 2021 Canada Market Symposium & Report

Panel moderation and a full write-up detailing company expansion along with key trend analysis. 

Sunnova 2021 ESG REport (published in 2022) 

As the lead copywriter, I helped the growing solar energy company authentically tell their sustainability story with purpose and poise.

Partnerships


I’ve built a range of partnership agreements including six-figure title sponsorships, metric-driven media initiatives and more. Much of this came to life while I was guiding a major cocktail festival in California, working with the world’s biggest liquor companies. I’ve also successfully negotiated agreements in other industries including media, non-profit and travel.