I’m focused on Making the world a better place through sharper strategy and compelling copy.
It’s a noisy world out there, but I’ve found that accuracy and clarity cuts through the cacophony. Whether I’m helping a multi-national brand with a complex communications plan or chasing down that last quote for a story, I never waver from my mission of providing a fresh perspective and a strong narrative.
My story began when I was hired as the director of a cocktail festival in Los Angeles, building the programming, developing the strategy and writing messaging for the biggest names in spirits. In 2016, I moved back to my native Portland and found a niche telling stories in style, travel and the outdoors.
While I’m a writer by trade, my work is much more expansive. There was a time early in my career where I could get by on words alone, but I evolved as the landscape required it. Today, I also provide the strategic lens to bring the content to life alongside in-depth corporate communications expertise. As a journalist, I maintain regular bylines at Mansion Global, Costco Connection, InsideHook and Beach Happy Magazine.
I’ve previously written copy for Pernod Ricard, Diageo, Bacardi, American Express, T. Rowe Price, Mary’s Gone Crackers, several hotel groups, multiple real estate companies and many more. This includes a number of sustainability and impact reports for: Amazon, Ralph Lauren, T-Mobile, Tapestry (Kate Spade New York, Coach and Stuart Weitzman), SRAM, Virgin Voyages, Spirit Airlines and others.
You can read my previous work at: The Wall Street Journal, Barron’s, Travel Channel, Forbes Vetted, Robb Report, Bloomberg, Harper’s Bazaar, Thrillist and many others.
I’m currently open to senior-level copywriting and content strategy opportunities on a project or full-time basis. I’m also considering mid-level communications roles on an individual basis.
If you’re a PR professional, please read this guide before pitching me.
Services:
Copywriting (Short-Form, Long-Form, Sales, Video, Editorial)
Copyediting - Content strategy
Content Marketing - Brand Messaging & Development
internal & external communications - communications strategy
Copywriting
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Amazon
Responsible for writing and supporting the content strategy for large portions of the company’s 2024 Small Business Empowerment Report and 2024 Sustainability Report.
GOVMINT PRemier Catalog Copy and Editorial Strategy
Supported a complete evolution of the company’s editorial strategy and was responsible for a wide range of short- and long-form copy needs across physical and digital channels.
SRAM 2023 ‘Our responsibilities’ Report
Led the bike component manufacturer through a strategic evolution of its social responsibility pillars and the production of its first impact report.
Partnerships
In a prior life, I neogtiated and built a range of partnership agreements including six-figure title sponsorships, metric-driven media initiatives and more. I built the foundation for a major cocktail festival in California, working with the world’s largest liquor companies. I’ve also successfully negotiated agreements in other industries including media, non-profit and travel.